Built By A Coach Who Hunts Threats
For A Living.
GameLense exists because I needed it and it didn't exist. So I built it.
Justin Marshall · Cybersecurity Leader
Travel Baseball Coach · Cobb County, GA
Why GameLense Exists
I'm Justin Marshall. I coach travel baseball, I lead a cybersecurity threat hunting team by day, and I've spent my career doing one thing professionally — finding the truth inside complex data before anyone else does.
When I started coaching, I kept running into the same problem every travel ball coach knows: the data existed but the intelligence didn't. Game tracking platforms would tell me what happened. Nobody could tell me why, or what to do about it.
So I built GameLense.
What Cybersecurity And Baseball Have In Common
Pattern Recognition
In my day job I manage teams that find needles in haystacks — detecting threats inside millions of data points before they become incidents. At GameLense, that same pattern recognition finds the trends in your team's data that the human eye misses across a season.
Signal vs. Noise
Most sports apps give you every stat equally. Threat hunting taught me that not all signals matter equally. GameLense weights what's actually predictive and cuts through the rest — so you're acting on intelligence, not just information.
Eliminating Daddy Ball
The hardest part of youth baseball analytics isn't the math. It's the emotion. I built GameLense to give coaches an objective lens — one that doesn't care whose dad is loudest in the stands. The data tells the truth. We just translate it into language coaches and parents can act on.
The Background
Senior Manager, Threat Hunt & Detection
Leading security engineering and detection teams at a Fortune 500 company. Background in cybersecurity forensics, enterprise threat intelligence, and building systems that find what others miss.
Certifications: GIAC GCFE · GIAC GCIH · Security+ · CEH
Travel Baseball Coach, Cobb County, GA
Active in the North Georgia travel ball community. Built GameLense because I needed it for my own team and realized every coach in my bracket needed it too.
Your Players' Data Is Safe
I take data seriously for a living. GameLense is built on enterprise-grade infrastructure with proper authentication, encrypted storage, and row-level security on every piece of player data.
Your players are kids. Their information is treated accordingly.
No ads. No data selling. No sharing with third parties for their own use — a small set of service providers (listed in our Privacy Policy) process data solely to run GameLense. Your team's data is yours.
See What Your Team's Data Is Actually Telling You
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